Kei te tango ā-nūnui ngā tirohanga LED i ngā tohu tuimotu tawhito hei arataki matua mō te whakauru ki ngā kiritaki ki ngā hokomaha i ēnei rā. Mā ngā punaha matihiko nei, ka taea e ngā kaihoko te whakahou i ō rātou karuwhenua tērā anō pea te whakatairanga i ngā hoko poto, te whakaatu hoki i ngā hua hou. E ai ki ngā raraunga hou mai i te Pūrongo Taketake Hoko 2025, ko ngā hokomaha e whakauru ana i ngā ekariama matihiko ka kitea he 42% atu anō pea ngā tāngata e noho ana. Ko tēnei whanaketanga e hāngai ana ki ngā ahua makere me ngā pikitia nekeneke e mau tonu ana i te aroaro. Ko ngā kaihoko rongonui e whakaputangia ana i ngā pātu whakaahua LED nui tērā anō pea i te wāhi e uru mai ai ngā kiritaki, ā, e āwhina ana ia ki te whakakaha i te ao o rātou tohu. Era tirohanga kei te haerenga i ngā kapa, nō reira e fiti pai ana rātou ki ngā momo wāhi hokomaha rereke kia kaua ai e āhua ke.
Ko ngā wharehoko e whakauru ana i ngā tirohanga takotoria ki te pae pāpāranga, ki ngā inihua ranei e kitea ai te toronga o te tangata, ka kitea he 30% atu anō pea ngā tāngata e hīkoi ana ki roto i ō rātou whare e ai ki te Akoranga Whai Wāhi ā-Wāhi 2025. Kei te whakaputangia e ētahi kaihoko ngā pae LED takiriaki ki ō rātou matapihi e taea ai e ngā kiritaki te kite i ngā hua, me te kite anō i tētahi aronga māori hiko. Hei tauira, ka taea e ngā kaihoko e hiahia ana te whakamātau pūponga rāpere rānei, whakaaro rānei mō te āhua o ngā taonga mō te rūma noho, ahakoa kāore anō i uru ki te wharehoko. Ko ngā momo tirohanga e whakauruhia ana e te nekeneke e pai ana mō ngā taonga utu nui pērā i ngā taputapu hiko. Ka mau te aronga, ā, ka pakari ake hoki te titiro a ngā kaihoko, e rua miniti atu anō pea te roa o ia wā e tirotiro ana.
Ina mahi tahi ngā kaitirotiro mōhio me ngā ekarihi LED, ka waihangatia ngā wheako hoko tino whaimana. Kei ētahi toa ināianei ngā kamupene e āta kite ana i ngā mata kaua ko te tāpiri i ngā takitahi. Ka taea e ēnei pūnaha te whakatau i te tauwāhi poto o tētahi tangata, me te whakatau pea ko wai, tāne, wahine rānei, kātahi ka whakaatu i ngā tuhinga e rerekē ana. I pīrangi tētahi kamupene miramira, i piki ake ngā tono mō ngā tauira miramira noa ki te 24% i muri i te whakauru i tēnei aronga. Ko te punahiko hangarua i muri i ēnei ekarihi hoki e mōhiotia ana i te tata ki te tata o ngā tāngata e haere mai ana i te wā kotahi. I ngā wā hūmarie inā he nui ngā kiritaki e torotoro ana, ka huri aunoa ngā ekarihi mai i te whakaatu i ngā korero toa ki te hoatu i ngā tohutohu marie mō te wāhi e tirohia ai. I te rangahau hou a te tau ki te Rangahau Aunoatanga Hoko, i iti ake te 18% te wehe a ngā kiritaki i te toa i mua i te hoko.
| Āhuatanga | Ngā Tūmau DVLED | Whakaatuata LCD |
|---|---|---|
| Tirohanga Whaihua | mātauranga whānui 178° | rohe āhuatanga 120° |
| Mangaro | 3,000 nits mō te rā | 500-700 nits roto |
| Te Whakamahi i te pūngao | 35W/sq.ft | 22W/sq.ft |
Ko nga punaha arataki-a-roto (DVLED) e whakahaere ana i nga toa matua me nga whirihoranga kore-bezel me te taumira 4K, i te mea he rongonui tonu nga LCD utu-pai mo nga roopu whakatairanga maha. Ko ngā tāutanga motuhake hōu rawa e whakakotahi ana i ngā wāhi arotahi DVLED me ngā LCD ā-roto, e whakataurite ana i te pānga tirohanga me te pūtea - he āhuatanga e tipu ana i te 27% I te tau kotahi o te tau 2025 (DisplayTech Market Monitor).
Ko ngā tohu hōtēra matua kei te whakauru increasingly i ēnei ekara maripi LED hei kaitiaki matihiko ēnei rā, e penapena ana i ngā pātai ki te tēpu mua umanga 40% e ai ki te pūrongo a Hospitality Tech 2023. Mā ngā kioski tūmatanui ka taea e ngā manuhiri te tirotiro i ngā mahere takirua 3D, tirotiro i te roa o te wā e tatari ana ratou ki ngā kaihoko, me te whiwhi korero wā-takotoranga mō ngā kaupapa e paingia ana i te takiwā katoa mā ngā nekeneke ringaringa. I whakamātau ētahi hōtēra i tēnei kaupapa i te 2024 ā, i kitea hoki e rātou he mea hou. Ko ngā wāhi e whakamahia ana ngā tūtohi arataki mataora nei, i penapena i te wā e noho ana ngā manuhiri ki te rapu i ngā wāhi, tata ki te haurua te iti ake i ngā tohu tawhito i pakia ki ngā tapa katoa.
Ko ngā pōroaki LED e mārama ana ki te taiao e hui tahi ana me ngā tono AR hei huri i ngā whare karuwha ki ngā taiao kōrero pakihi. Ka ripoata ngā hōtē rākau arataki i te toronga 35% ake i te urupare pāpori ina whakamahia ngā kaipāpaku rewharewha hei pātatai i ngā tauira takotoranga ki ngā mata o ngā whare i ngā wā o te tāwhera. Ko ngā punaha e mārama ana ki ngā tohu e huri haere ana i ngā tae o te mārama ki ngā tikanga āhuarangi, e tiaki ana i te kitea engari ka whakanui ake i te āhua.
Kua pakari ngā tītaha hōtēra nui e mahi ana mō te tini ake i te miriona manuhiri ia tau inaianei e whakahaere pea i te 60% o ō rātou unuwhero trū tēnei, i kore ai te taima e herea e te rārangi umanga haere noa iho ki te 73%, e ai ki te Pūrongo Aunoatanga Āraihi 2023 ka kitea tonu e tātou. Kua whakauruhia hoki e ēnei hōtēra ngā kaiwhakaemi wera i roto i ngā wāhi karangahia e te katoa, e kōrero ana ki a rātou ina piri haere te tangata, kia taea ai e rātou te tuku i ētahi atu kaimahi ki reira, i te huringa i ngā mea e whakaaturia ana ki ngā tohu matihiko kia arataki ai i te tangata. Mō ngā whenua e hono ana i ngā punaha aunoa me ngā tikanga ratonga tawhito, ko te wā e wehe ai ngā manuhiri he 22% tere ake, ā, ka puaki ngā hōtēra i te 18% ki ngā utu kaimahi i ngā wā pakihi, pērā i ngā wikitoria, ngā hui rānei ina tae mai te katoa.
Kua tīmata ētahi atu kamupene i tēnei wā ki te whakauru i ēnei ekarau LED e hono ana ki te whatunga puta noa i ō rātou whare hokohoko kia mōhio katoa ngā kaimahi mō ngā korero matua. Ko ngā tirohanga e whakaatu ana i ngā whakahou mō ngā tohu mahi matua, ngā tikanga haumaru, me ngā kaupapa e tū ake ana ka iti ai ngā imeera e pōpōri ana ki te whare hokohoko. E ai ki ngā raraunga Tauākī Tinihanga Whare Wātea mai i te tau 2024, i kitea e ngā kamupene e neke ake i te 500 ngā kaimahi i iti ai te rere o ngā imeera umi 42% i muri i te whakauru i ēnei punaha. Ka taea te kite i ēnei ekarau hauteutu ki te wāhi katoa e hui ana ngā kaimahi – ngā karu whakauru matua, ngā wāhi kai kawhe, tae noa ki ngā wāhi tata ki ngā parahuka. Ka tino whakahaere hoki i te maha o ngā momo ihirangi, mai i ngā awheawhe panui ora i ngā puna RSS ake ki ngā whakamārama poto i ngā wā pani.
Kua kitea e ngā kamupene kua noho tere ake te whakatau take, neke atu i te 28% rānei, i te wā ka whakaurua ēnei ekaraka LED huihuinga nui ki ngā rūma hui. Kei te tino pakari te hangarau ki ngā wāhi pātai e taea ai te tuhituhi tahi ngā tāngata i te wā o ngā hui, ngā rautaki reo mā te AI kia kaua rawa ngā tāngata e pā atu, me ngā taputapu whakawhitinga reo mōhio e āwhina ana i ngā timitanga matua whenua kia mahi pai ake. Ko te nuinga o ngā tautuhinga e neke ake i te 4K ēnei rā, i te wā heke pea te 8K, e pai ake ai te titiro ki ngā tūtohi herengia me ngā kaupeka herengia ki te ekaraka. E 89 ki te 100 ngā kaiwhakamahi e kī ana i tā rātou whakatakotoranga e pā atu tika ake ana i ngā paraihe tākarotia o mua.
Mō ngā papakanga matua nui neke atu i te 100k mita tapawhā, kaitepea rawa ngā pouaka huarahi LED kia iti ake te tū haora mō te tangata. Kei te kōrero mātou ki te hekenga o te 37% i te pōuri tū haora, e mihi ana ki ngā āhuatanga pēnei i ngā mahere noa o ngā rūma i te wā nei, ngā tohutohu hāngai ki ngā tīki kaimahi takitahi, me ngā hononga mātai pukapuka inamata e mōhiotia ai ko waea aha te mea e hiahia ana kia tū. Ā, kaua hoki e wareware ngā ekini whakawhitinga e tū ana i ngā kaiwhare me ngā ara. He nui hoki te panonitanga e hāngai ana. E 2/3 te tau o ngā kaimahi e mātai ana ki ngā panui kamupene ina whakaaturia ēnei āhuatanga, engari ina pakia ana ki ngā papa panui tawhito e hui poro ana, ā, kāore rawa i te titiro.
Ko te hangarau hōu o LED e huri haere ana i tā mātou ara ki ngā tohu pūnoa, ā, ina koa aua e whakamahia ana ngā taputapu kawe-takahanga e taea ai te 1500 nits te ataahua, nō reira ka mahi tonu pai rātou āpiti i ngā wā o te rā. Ka tere ngā punaha tohu parairenei nei i te whakaputanga i ngā huihuinga hokohoko, i ngā toa pop-up rānei. E ai ki ngā raraunga hōu mai i te Pūrongo Hangarau Hui 2023, ko te waru ki te tekau pea o ngā kaiwhakarite hui e whakaaro ana he mea matua herekore te āhua o ngā tahumaero rerekē hei waihanga i ngā wheako toa whakawhitinga. Ko te mea hihiri ki ēnei ratonga kawe-takahanga ko te āhuatanga matua matatoa hoki. Ka whakamahia anō rātou i ngā takotoranga maha ngā wā, kaua ko te upoko i muri i tētahi hui anake, ā, ko ngā tohu anō hoki ka iti ake te hiko e hokia ana ake i te pūmahara tonu i ngā hui.
Ko ngā tūrua LED taiao e pupuri ana i te arotake o te hunga mātakitaki, ā, ka noho pūmau te 89% te ūnga mō te whakamahi mō te arataki wāhi i ngā pokapū huihuinga, me te tohu kiri i ngā tapa. E taea e ēnei ekaran te whakamātau i ngā āhuarangi matarau ki te pā atu ki ā rātou pūnaha mātai hukapapa, ka mahi tika hahare anō pea te haumāha, ā, ko te 3mm te tawhiti pikihono e tiakina ai kia pāngia te kuputuhi mai i te 100 feet (30 mita) atu, he mea nui tēnei mō te whakawhitinga kōrero. Mā te titiro ki ngā hōputaputa hou e puāwai ana i te Pūrongo Hōputaputa Tūmatanui 2024, ka kitea he tīmata te hiahia a ngā tāpoi rererangi me ngā hōtēra ki ngā ekaran 31mm. He pai ake ēnei mō te whakaatu i ngā kōrero tūpono puta noa i ngā wāhi nekeneke maroke e hiahiatia ai e te tangata te urupare tere kia kaua ai e ngaro.
Kei te kitea e mātou tētahi hurihanga nui kei te haere mai, i ā mātou neke atu i ngā ekaran pāpori tawhito ki ngā punaha LED mātauranga hangarau. Ka taea e ēnei tohu hou te whakarerekē anuanu ia rā i runga i te maha o ngā tāngata e hīkoi ana mā, me te āhua o te rangi ki waho. Kua tīmata kē ētahi toa ki te whakauru i ngā ekaran OLED takotoru e tuku ana i te haurua o te ao, ka tuanui noa rātou ina kāore i te whakamahia, engari he pai tonu mō te whakaatu hua. Kei te tino hirahira anō hoki ngā paparanga mini-LED parirau e iti noa ana i te rua miriona mita, e wātea ana ai ngā huarahi maha mō te hanga tūrama, ekaran hoki takirua. Ko te mātauranga māhine i muri i ēnei hangarau e whakarerekē haeretia ana i ngā mea pērā i te paemuri o te tae, me te tere o te ihirangi, ā, ko ngā whakamātautau tuatahi e whakaatu nei ko ngā kiritaki e noho roa ake ana i te 20 ngā huinga tekau huringa rautau i ngā toa e whakauruhia ana ēnei punaha.
Ko ngā pakihi e tāuta ana i ngā tirohanga LED mō te hokohoko he nui ngā utu ka hoki mai. Hei tauira, kua kitea e te nuinga o ngā toa hokohoko tētahi whakapakari ake i te 14% i ngā hoko i muri i te timatanga ki te whakamahi i ēnei tohu matihiko marakura e huri tonu ana i ngā karere i te rā. Kāore hoki ngā hōteli me ngā kaiwhangai tata atu – e pā ana te reitinga aki aki a ngā manuhiri neke atu i te 22% ake ina kei te whakamahi i tētahi punaha matihiko āwhina e whakaatu nei i te wāhi e takoto ana ngā mea katoa, ā, e ai ki ētahi rangahau nō Ponemon i te 2023. Kei te penapena anō hoki i te moni nui ngā kamupene e iti ana i te hara pepa – i penapena tētahi kamupene nui i te $740,000 ia tau mā te whakakī i ngā pepeha me ngā panui paparorohia katoa ki ngā ekaran huinga ki ō rātou whatunga.
| Tino Pāpaku | Inenga Matua | IMPACT |
|---|---|---|
| Piritahi | Ngā Kāpata Hōu | whakapakari ake 18–32% |
| Hōtuku | Tere Tirotiro | 41% Tere Ake mā ngā Ekaran Tūtono |
| Pakanga | Māia Kohurutia | 27% Itinga i te Wā Tūhuratanga |
Whai wāhi ana ēnei putanga ki ngā tūtohi ROI mō ngā tūhura LED e toa ana ki te kitea ake o te tohu i te wā roa tahi ana me ngā whakapai kiko tūmatanui.
Kua whakapakari ake ngā tūhura LED takirua wā noa umanga 40% i ngā tūmau hokohoko, me te ihirangi pūkana AI e whakapau ana ūnga huri 18% teitei ake mō ngā hua tuarangi. Ko te inenga a ngā manuhiri o te oranga mō ngā pouaka aratohu huarahi e 4.5/5 mō te whakapehapeha , ā, ko ngā kaiwhakamahi kamupene e whakapuaki ana 91% te urupare me ngā paparorohiko raraunga wā-ora.
E hia ana te rua tuatoru o ngā tāngata e hiahia ana kia whakaatu ō rātou ekisi mātārangi i ngā mea takitahi, engari he aha pea ka nui ake te aronga ki te mōhio pērā i te aha ka whakamahia ngā raraunga, ā, kua tūhono tētahi rangahau a Ponemon i te tau ki muri. Ko ngā whakaurunga pai rawa atu kei te tiaki kia kaua ngā mahere mātārangi e whai tāngata takitahi, ā, ka tuku kia whai kōwhiringa hei tango i ngā tāngata mai i raro i ngā ture mātāpono EU me Kaliponia e mōhiotia ana e tātou katoa. Kei te whakahou tonu ēnei punaha i ngā ihirangi tino marino, heoi anō te itinga tekau mā rima hēkona, tino whakamārama ina whakaarohia e koe. Ā, ko tētahi mea hoki: ko ngā kamupene e whai nei i tēnei momo tuhuratanga ake ka taea te heke iho i te utu ia mano whakaaturanga ki te rima tekau mā rima hereni anake, tēnā i te rima tāra, neke atu rānei i ngā tīmata tawhito. He tika nō reira, nā te kore rawa e hiahia ngā toa ki te tautoko i ngā toa e whakaratohia ai ngā korero takitahi ki te paru.
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